Events Director

Salary: £35-45K + 10% commission (1st Year OTE £70-75K)

Location: Crawley

Start date: 4-6 weeks

The Role

We are seeking a commercially driven Business Unit Director to take full ownership of this growth division and scale it into a profitable, repeatable national proposition. The Event concept is to deliver a carefully curated country house experience designed for mass-affluent retirees and those approaching retirement, at a pivotal stage in their life planning journey.
This is a leadership role with full commercial accountability. You will own the P&L, lead sponsor revenue generation, oversee programme production and build a scalable business unit with significant growth potential.

The Director will define KPIs, lead recruitment of Attendee Engagement Managers & Sponsorship Sales Managers, set performance standards, manage and mentor both roles, and build a structured, scalable commercial model.

Responsibilities

• Identify, approach and secure aligned sponsors (wealth, pensions, later-life lending, property, travel, health, insurance)
• Develop and refine premium sponsorship packages
• Shape and refine retreat programmes
• Secure credible speakers and panel contributors
• Lead consultative, high-level sales conversations
• Negotiate and close partnership agreements
• Manage sponsor-relationships for repeat and multi-event commitments
• Full Commercial & P&L Responsibility
• Own revenue, cost and profit performance
• Set and deliver annual revenue targets
• Build and manage event budgets
• Forecast sponsorship and attendee income
• Drive margin growth and long-term sustainability

Experience

• 3+ years in commercial, events, Sponsorship Sales or B2B Production
• Demonstrable P&L responsibility
• Experience securing high-value partnerships
• Evidence of driving revenue growth
• Experience delivering premium live experiences (preferred)

Skills & Attributes

• Strong commercial acumen
• Confident B2B sales capability
• Financially literate and performance-focused
• Strategic thinker who executes effectively
• Entrepreneurial mindset
• Comfortable with accountability
• High personal standards
• Motivated by performance-based reward

This is a fully office-based role at our newly refurbished Crawley HQ, featuring an exclusive on-site gym, fully stocked kitchen, and games area (table tennis, pool, darts, F1 simulator, putting green). You’ll be part of a hard-working, sales-driven team that values honesty, loyalty, and results—balanced with a fun, social, and light-hearted 

About us

We are a fast-growing, privately owned, entrepreneurial business that has scaled from a kitchen-table start-up into a £4.5 million market leader in just 16 years — with a clear, ambitious plan to reach £7 million in the next three years.

This is a business built on performance, ambition, and results. We reward hard work, promote on merit, and back our people to succeed — in fact, every senior leader in the company has been promoted from within, proving that this is a place where high performers build real careers, not just do a job.

Our culture combines high standards and high energy with honesty, loyalty, and a genuinely fun, social environment. We work hard, we win together, and we enjoy the journey.

Take a look at our HQ – https://www.youtube.com/watch?v=EauXhczWtqE

Salary and Benefits: 

• 4 weeks holiday allowance – plus an additional 2 weeks off over Christmas. 
• Staff social events – including our overseas summer party in the Maldives!
• Workplace health and wellbeing scheme. 
• Fast-track promotion opportunities. 
• Extensive training programme.
• Access to our exclusive on-site gym and fully stocked kitchen. 

Apply Now

To apply for the Events Director role based in Crawley, please send a copy of your CV and covering letter by using the apply button provided.