Sending a Cover Letter, Why It’s Important & Top Tips

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Daniel Lawrence


What is a cover letter?

A cover letter or cover note is a fantastic way of demonstrating to an employer that you have not only read their job description thoroughly but that you understand the job requirements and have the skill set that match.

Most job boards will have the option to provide a cover letter with your CV when applying for a vacancy. The employer will receive your cover letter along with your CV when you apply, a lot of recruiters will use the cover letter as a way of shortlisting/screening applications quicker.


Why you should always submit a cover letter?

It doesn’t take long for an employer to decide whether you’re suitable or not for the role. They will use your cover letter to make sure you match the job role requirements and will only move onto your CV if you do.

You are much more likely to succeed with a cover letter – don’t send a CV without one!


Creating a successful cover letter

When creating your cover letter, it should be around 200 – 250 words long and follow a simple layout. Remember, try to keep it up-beat and positive.

Key things to include in your cover letter:

  • Try to find a contact name and personalise the cover letter.
  • Introduce yourself and point the addressee to your CV.
  • Short paragraph and a bullet point list of matching skills, experience or qualifications for the job requirements.
  • Use positive language, be enthusiastic and never be apologetic.
  • Sign off by thanking the addressee for reading and considering your application, prompt them to move on to your CV.

If your still struggling with writing a cover letter, check our downloadable template.

Cover Letter Template

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